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		<title>2011 Will Be About Explaining Why, Not How</title>
		<link>http://nikanomics.wordpress.com/2011/01/03/2011-will-be-about-explaining-why-not-how/</link>
		<comments>http://nikanomics.wordpress.com/2011/01/03/2011-will-be-about-explaining-why-not-how/#comments</comments>
		<pubDate>Tue, 04 Jan 2011 03:50:30 +0000</pubDate>
		<dc:creator>Unika Hypolite</dc:creator>
				<category><![CDATA[Communications]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nikanomics.wordpress.com/?p=363</guid>
		<description><![CDATA[For CMOs, 2011 Will Be About Explaining Why, Not How Think Past the Distractions of Vague Hopes and Useless Noise and Sell Brands That Matter by Jonathan Salem Baskin Published: January 03, 2011 on www.adage.com OK, the new year has barely begun and most of us are still basking in the glow of that big [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=nikanomics.wordpress.com&amp;blog=1035203&amp;post=363&amp;subd=nikanomics&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Nika</media:title>
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		<title>Ultra-Darwinism</title>
		<link>http://nikanomics.wordpress.com/2010/01/27/ultra-darwinism/</link>
		<comments>http://nikanomics.wordpress.com/2010/01/27/ultra-darwinism/#comments</comments>
		<pubDate>Wed, 27 Jan 2010 04:41:43 +0000</pubDate>
		<dc:creator>Unika Hypolite</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://nikanomics.wordpress.com/?p=305</guid>
		<description><![CDATA[Originally posted on www.marketingjunky.com on the date of   6/03/2009 One form of evolutionary theory is Ultra-Darwinism, which relates development not to survival of the fittest, but of the fittest genetic material. In socio-cultural evolution, the equivalent of the gene has been called the meme, an idea, saying or ritual which propagates itself through a society [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=nikanomics.wordpress.com&amp;blog=1035203&amp;post=305&amp;subd=nikanomics&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
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			<media:title type="html">Nika</media:title>
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		<item>
		<title>OWN A WORD AND FULFILL YOUR PROMISE</title>
		<link>http://nikanomics.wordpress.com/2010/01/20/defining-pair-bonds-2/</link>
		<comments>http://nikanomics.wordpress.com/2010/01/20/defining-pair-bonds-2/#comments</comments>
		<pubDate>Thu, 21 Jan 2010 02:50:39 +0000</pubDate>
		<dc:creator>Unika Hypolite</dc:creator>
				<category><![CDATA[Communications]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[HSF]]></category>
		<category><![CDATA[Humber Students Federation]]></category>
		<category><![CDATA[Pair Bonds]]></category>
		<category><![CDATA[pressure*]]></category>
		<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://nikanomics.wordpress.com/?p=286</guid>
		<description><![CDATA[More and more Canadians have grown to expect great performance and experiences from the products and services they consume. Therefore boasting about features and benefits is not enough. A corporation’s mark of success is derived from their ability to differentiate their product / service from the rest in the marketplace; even if all product / [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=nikanomics.wordpress.com&amp;blog=1035203&amp;post=286&amp;subd=nikanomics&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>2</slash:comments>
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			<media:title type="html">Nika</media:title>
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		<title>Social Media plays a role in disaster relief</title>
		<link>http://nikanomics.wordpress.com/2010/01/20/social-media-plays-a-role-in-disaster-relief/</link>
		<comments>http://nikanomics.wordpress.com/2010/01/20/social-media-plays-a-role-in-disaster-relief/#comments</comments>
		<pubDate>Thu, 21 Jan 2010 00:59:29 +0000</pubDate>
		<dc:creator>Unika Hypolite</dc:creator>
				<category><![CDATA[Communications]]></category>

		<guid isPermaLink="false">http://nikanomics.wordpress.com/?p=277</guid>
		<description><![CDATA[Originaly posted 1.18.2010 by Gabriel Mederos of  Communications Reloaded.

CBS had run a story about how social media is being used as part of the Haiti Relief campaign. According to the story, an SMS (short message service) relief campaign is being coordinated by the U.S. State Department where people wanting to help the relief effort could text 90999 and make a $10 donation to the American Red Cross.
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		<slash:comments>2</slash:comments>
	
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			<media:title type="html">Nika</media:title>
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		<title>This year’s quintessential stocking-stuffer</title>
		<link>http://nikanomics.wordpress.com/2008/11/26/this-year%e2%80%99s-quintessential-stocking-stuffer/</link>
		<comments>http://nikanomics.wordpress.com/2008/11/26/this-year%e2%80%99s-quintessential-stocking-stuffer/#comments</comments>
		<pubDate>Wed, 26 Nov 2008 19:24:51 +0000</pubDate>
		<dc:creator>Unika Hypolite</dc:creator>
				<category><![CDATA[Client Work]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Anderson Silva]]></category>
		<category><![CDATA[Matt Hughes]]></category>
		<category><![CDATA[MMA]]></category>
		<category><![CDATA[MMA Canada]]></category>
		<category><![CDATA[Quinton "Rampage" Jackson]]></category>
		<category><![CDATA[Randy Couture]]></category>
		<category><![CDATA[Rich "Ace" Franklin]]></category>
		<category><![CDATA[Round5]]></category>
		<category><![CDATA[Sean "The Muscle Shark" Sherk]]></category>
		<category><![CDATA[Tito Ortiz]]></category>
		<category><![CDATA[Wanderlei "The Axe Murderer" Silva]]></category>

		<guid isPermaLink="false">http://nikanomics.wordpress.com/?p=267</guid>
		<description><![CDATA[  Round5 MMA keeps it real to the Sport by providing you with this year’s quintessential stocking-stuffer.  Now Be Apart of the action, collect them all!; Series 1 &#38; 2 Available now.  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=nikanomics.wordpress.com&amp;blog=1035203&amp;post=267&amp;subd=nikanomics&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
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			<media:title type="html">Nika</media:title>
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		<item>
		<title>Round 5 Gets Grip on Mixed Martial Arts Figurine Biz</title>
		<link>http://nikanomics.wordpress.com/2008/11/21/round-5-thumps-ufc-on-the-mma-figurine-biz/</link>
		<comments>http://nikanomics.wordpress.com/2008/11/21/round-5-thumps-ufc-on-the-mma-figurine-biz/#comments</comments>
		<pubDate>Fri, 21 Nov 2008 14:50:14 +0000</pubDate>
		<dc:creator>Unika Hypolite</dc:creator>
				<category><![CDATA[Client Work]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Anderson Silva]]></category>
		<category><![CDATA[Mixed Martial Arts]]></category>
		<category><![CDATA[MMA]]></category>
		<category><![CDATA[Randy Couture]]></category>
		<category><![CDATA[Round 5]]></category>
		<category><![CDATA[Shawn Sherk]]></category>
		<category><![CDATA[UFC]]></category>

		<guid isPermaLink="false">http://nikanomics.wordpress.com/?p=259</guid>
		<description><![CDATA[Posted By:Darren Rovell Topics:Retail Sales &#124; Consumers &#124; Sports Joe Favorito Sports and Entertainment Communications This post is from guest blogger Joe Favorito: One of the sports that continues to have perceived growth and potential is Mixed Martial Arts, and although the sport continues to flourish with its biggest brand, the Ultimate Fighting Championship (UFC), [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=nikanomics.wordpress.com&amp;blog=1035203&amp;post=259&amp;subd=nikanomics&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Nika</media:title>
		</media:content>

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			<media:title type="html">Round 5 Series 2</media:title>
		</media:content>

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	</item>
		<item>
		<title>What Marketers Can Learn From Obama&#8217;s Campaign</title>
		<link>http://nikanomics.wordpress.com/2008/11/05/what-marketers-can-learn-from-obamas-campaign/</link>
		<comments>http://nikanomics.wordpress.com/2008/11/05/what-marketers-can-learn-from-obamas-campaign/#comments</comments>
		<pubDate>Wed, 05 Nov 2008 14:56:08 +0000</pubDate>
		<dc:creator>Unika Hypolite</dc:creator>
				<category><![CDATA[Communications]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://nikanomics.wordpress.com/?p=257</guid>
		<description><![CDATA[Change &#8212; and Positioning &#8212; You Can Believe in By Al Ries Published: November 05, 2008 Nov. 4, 2008, will go down in history as the biggest day ever in the history of marketing. Take a relatively unknown man. Younger than all of his opponents. Black. With a bad-sounding name. Consider his first opponent: the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=nikanomics.wordpress.com&amp;blog=1035203&amp;post=257&amp;subd=nikanomics&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/ffae67371faa3264092cfbf13fde9103?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Nika</media:title>
		</media:content>

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			<media:title type="html">Obama owns the 'change' idea in voters' minds.</media:title>
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	</item>
		<item>
		<title>How to Keep Creativity Flowing</title>
		<link>http://nikanomics.wordpress.com/2008/11/04/how-to-keep-creativity-flowing/</link>
		<comments>http://nikanomics.wordpress.com/2008/11/04/how-to-keep-creativity-flowing/#comments</comments>
		<pubDate>Tue, 04 Nov 2008 14:59:32 +0000</pubDate>
		<dc:creator>Unika Hypolite</dc:creator>
				<category><![CDATA[Communications]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://nikanomics.wordpress.com/?p=255</guid>
		<description><![CDATA[Letting the Faucet Drip Will Prevent Freeze-up Bart Cleveland When was the last time you did some work that you couldn&#8217;t wait to show off? The daily grind is not always filled with incredible opportunities. One day flows quickly to the next and before you know it, you haven&#8217;t done anything worth sharing for years. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=nikanomics.wordpress.com&amp;blog=1035203&amp;post=255&amp;subd=nikanomics&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Nika</media:title>
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		<media:content url="http://adage.com/images/bin/image/x-small/bloghead_cleveland2.jpg" medium="image">
			<media:title type="html">Bart Cleveland</media:title>
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		<item>
		<title>How Presidential Advertising Is Like Auto Advertising</title>
		<link>http://nikanomics.wordpress.com/2008/09/22/250/</link>
		<comments>http://nikanomics.wordpress.com/2008/09/22/250/#comments</comments>
		<pubDate>Mon, 22 Sep 2008 14:36:58 +0000</pubDate>
		<dc:creator>Unika Hypolite</dc:creator>
				<category><![CDATA[Communications]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Automakers]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[Camry]]></category>
		<category><![CDATA[Ferrari]]></category>
		<category><![CDATA[McCain]]></category>
		<category><![CDATA[Obama]]></category>

		<guid isPermaLink="false">http://nikanomics.wordpress.com/?p=250</guid>
		<description><![CDATA[Put It This Way: The Thought Process Behind Buying a Car Is the Same One Consumers Use at the Polls Seasoned politicos are quick to tell you there&#8217;s nothing that can possibly compare to running a campaign for Congress, Senate, governor or president. They&#8217;re wrong. Electing a public official is almost exactly like working on [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=nikanomics.wordpress.com&amp;blog=1035203&amp;post=250&amp;subd=nikanomics&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Nika</media:title>
		</media:content>

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			<media:title type="html">obama-ferrari</media:title>
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			<media:title type="html">mccain-camry</media:title>
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		<item>
		<title>NBC Universal, Google to Work Together on Ad Sales</title>
		<link>http://nikanomics.wordpress.com/2008/09/09/nbc-universal-google-to-work-together-on-ad-sales/</link>
		<comments>http://nikanomics.wordpress.com/2008/09/09/nbc-universal-google-to-work-together-on-ad-sales/#comments</comments>
		<pubDate>Tue, 09 Sep 2008 14:52:17 +0000</pubDate>
		<dc:creator>Unika Hypolite</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[NBC Universal]]></category>
		<category><![CDATA[Nielsen]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[Tv]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://nikanomics.wordpress.com/?p=244</guid>
		<description><![CDATA[Partners Will Adapt Technology for Local Ads, Gather Data on TV Viewers By Brian Steinberg Published: September 08, 2008 NEW YORK (AdAge.com) &#8212; NBC Universal and Google said they would form a strategic partnership that would give the search-advertising giant access to TV-ad inventory on various NBC cable channels, a move that could be seen [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=nikanomics.wordpress.com&amp;blog=1035203&amp;post=244&amp;subd=nikanomics&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Nika</media:title>
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